# Optimize the Risk-Reward Equation

The best fraud teams unlock revenue while reducing risk.

## Challenge

## Don’t Let Legacy Solutions Stunt Growth Potential

Enabling superior customer experiences and fighting fraud go hand in hand. These two things should never be an either/or.

Choosing Sift was the right decision for our growth. Now, during an intense period of expansion, the company can focus on the user experience instead of chasing fraudsters and fake accounts.”  
Yin Stender  
Head of Fraud Prevention at markt.de

## Empower Your Team

Sift’s solutions are intended to empower fraud teams rather than replace them.

**Building an internal risk engine?** The Sift Score API adds critical external context to internally-built risk models. Detect global & industry threats with real-time risk scores powered by 1T annual consortium events. Build the way you want, without sacrificing access to the powerful tools in the Sift Console. **[Learn more](https://sift.com/solutions/sift-score-api/)**.

## Reach New Business Milestones With Sift

Using outdated solutions can result in your team appearing less productive and efficient.

10x

Increase in team efficiency

[*Source](https://sift.com/resources/case-studies/universe/)

## Meaningful Outcomes for Every Role

[Leave Trust and Tooling to Us  
Free up engineering resources and let Sift handle your fraud tooling needs. Protect every customer touchpoint through pre-integrations with other solutions, and say goodbye to third-party stack management.  
Product Management](https://sift.com/solutions/product-management/)  
[Own the Risk-Reward Equation  
Confidently project revenue without fear of losses. Sift's global data network instantly surfaces and blocks risk, so your business always stays ahead of evolving attacks and trends.  
Operations](https://sift.com/solutions/business-operations/)  
[Secure Your Reputation (and Long-Term Revenue)  
With Sift, your business is never an easy target. Drop churn and chargebacks, break down silos, and gain a comprehensive view into threat levels across different user touchpoints—all while cutting friction for trusted users and reducing reliance on 2FA.  
Infosec & IT](https://sift.com/solutions/information-security/)  
[Grow Fearlessly on Your Terms  
Expand into new markets and metrics with confidence that the results will speak for themselves. Take the fraud conversation out of executive meetings, turn risk into revenue, and keep trust and safety teams lean, focused, and future-forward.  
Executives](https://sift.com/solutions/executives/)

### Start Your Digital Risk Assessment

Want to improve fraud operations, cut losses, and drop spend? Get started with a free, 1:1 risk assessment for your business.

[Get Started](https://sift.com/risk-assessment/)

## What’s New at Sift

**The State of Payment Fraud and Account Takeover**  
[READ THE REPORT](https://sift.com/index-report-q1-2026/)  
  
**The Rising Impact of Chargebacks and Consumer Disputes**  
[READ THE REPORT](https://sift.com/index-reports-disputes-q4-2025/)  
  
**Account Takeovers in the Era of Agentic AI**  
[READ THE REPORT](https://sift.com/index-reports-account-takeover-fraud-q3-2025/)

## Take the Next Step

It’s time to elevate your payment fraud protection to the next level.

[Talk to an expert](https://sift.com/demo/)